Why Choosing The Wrong Estate Agent Can Ruin Your Chances of Selling! See the stats HERE!
The idea that the likelihood of your home selling is the same regardless of which estate agent you choose is a common misconception. But this couldn't be further from the truth! In fact the likelihood of you actually selling your home varies massively depending on the estate agent you choose!
It's easy to believe that all estate agents are the same and that the chances of your home selling will be the same regardless of which estate agent you use. From the outside, it looks like we all just take pictures of your property, draw up a floor plan and then place it on the same websites, and when you look at it from this perspective, it's easy to believe that the only difference between estate agents is the fees they charge.
This couldn't be further from the truth!
In reality, independent data shows that choosing the wrong estate agent can seriously affect the likelihood of you achieving a sale that goes through to completion.
In the latest data from TwentyEA - property market data experts who track almost every inch of the property market, shows that in Bassetlaw, choosing the right estate agent is critical when it comes to the likelihood of your home selling and that sale completing!.
Between 1st January 2024 and 12th August 2025, TwentyEA found that only 50.4% of homes listed for sale in Bassetlaw actually went on to a completed sale. That means that 1/2 of the houses placed on the market in Bassetlaw did not sell!
During the same period 85.05% of the homes listed by Nicholsons went on to exchange contracts the highest rate in the region - that's 68.75% more of our clients achieving the outcome they were looking for - to sell and move home.
They also found that many agents in the area have completion rates that are below average and that 3 out of the 5 bottom performers in Bassetlaw were local low-cost fixed-fee agents.
In fact, by comparing Nicholsons performance to the worst performing agent in the area - a local independent low-cost fixed-fee agency with a 24.4% listing to exchange rate, a seller would be over 248% more likely to complete on a sale with Nicholsons!
Why is this?
At Nicholsons, we have a consistent sales and marketing strategy that delivers results consistently:
- Our marketing is designed to get results through, including presenter-led videos & virtual tours and targeted social media advertising.
- We have a database of qualified buyers who can be automatically matched to your property and then actively monitored in real time
- A large social media presence
- A team of high-quality estate agents trained to get the best possible price from every negotiation
- SecureMove - our secret weapon that speeds up the conveyancing process, removes timewasters and drastically reduces sale fall-throughs
- A Sales Progressor who drives sales through to completion.
Find out more about SecureMove by clicking on the banner below.
How is this data calculated?
TwentyEA monitor every agent in the area and counts every new listing, agreed sale, sale fall-through, property withdrawal and exchange. This data allows them to calculate statistics, calculate each agents performance and identify trends in the market.
In summary
Choosing the right estate agent drastically affects the chances of you selling your property and moving home - it also has a big part to play in the sale price that you achieve - check out our related article HERE Using an agent with a proven track record is the best choice to acheive your goals.
Want to talk to the best performing estate agent in Bassetlaw that converts more new listings into completed sales than anyone else? Click on the banner below to book a valuation with us or click on the WhatsApp icon to start a conversation.
Completion Statistics
Data source: Twenty EA Applied filters: Date is on or after 01/01/2024 00:00:00 and is before 13/08/2025 00:00:00
Postcode District is DN10, DN22, NG22, S80 & S81
During the sample dates, Nicholsons Estate Agents listed 194 properties and exchanged contracts on 165 property sales, giving a new listing: completion ratio of 85.05%.
During the same time, across all agents, 6706 properties were listed in the area and 3380 exchanged contracts, giving an average listing: completion ratio of 50.04%
