OUR UNIQUE MARKETING

At Nicholsons, we have a specialist in-house media team, who carefully shoot and create the marketing material for our properties. Our team understand the importance of marketing your property right first time, as the initial marketing launch is paramount in maximising the number of buyer enquiries you receive.

We have therefore invested in the latest technology from Sony, DJI, apple and Matterport, including Netflix-approved 4k cameras to create visually stunning videos, virtual tours and photos which put our client's properties in their best light, ensuring they receive the maximum level of interest when they hit the market.

Our marketing team makes sure that our clients' properties are seen by the largest possible audience on both local, national, and international levels. We do this using multiple marketing channels including paid and organic advertisements across both social media and Google. Using the most advanced piece of estate agency software in the world we are then able to identify potential buyers who are actively looking at your property, our sales team are then able to contact these active buyers to proactively arrange viewings. In a tough market, most agents are sitting around waiting for the phone to ring, whilst our team is speaking to the right people and selling houses.

And it goes without saying we are also on Rightmove.

Maximising property exposure is essential as it gives a seller the best possible chance of selling their property and getting the best price the market can deliver. Our job here is to put a client's property on as many screens and in front of as many eyes as possible, so we employ a specialist media team and experts in social media advertising to do this.

Through our virtual tours and presenter-led videos, we then ensure that the buyers we introduce to your property understand its size, layout and position, meaning that only serious buyers, who are better qualified and understand your property fully view it in person.

Since employing this method we have seen a reduction in the average number of viewings that it takes for our clients to agree sales.

We have invested in latest top of the range technology from Sony, DJI, apple and Matterport, including Netflix-approved 4k cameras to create visually stunning videos, virtual tours and photos which put our client's properties in their best light, ensuring they receive the maximum level of interest when they hit the market.

For developers, architects or TV production companies we can offer in-house high quality CGI video and images through CGI-Guys - a Nicholsons group company. CGI brings building projects to life in a way that drawings can’t, and because of this our clients see an increase in the amount of interest generated in their off-plan, and early-build phase developments. CGI-Guys largest client is a television production company who produce programmes for the Discovery Channel and our work can be seen on all episodes of the documentary Derelict Rescue.

Our Matterport tours take property marketing to the next level with immersive 3D virtual walkthroughs. These state-of-the-art tours allow buyers to explore every detail of your property from the comfort of their own homes. This means that buyers fully understand your property, its layout, size and condition, before contacting us to arrange a viewing and is particularly useful for long-distance buyers

Matterport virtual tours reduce the number of viewings that it takes for you to agree a sale by removing visits from unsuitable buyers.