The 7-Day Heads-Up: How We Sell Homes Before They Even Hit Rightmove
You’ve seen it happen — homes launched onto the portals, only to sit there. Days turn into weeks. Viewings slow. Price drops follow. But at Nicholson’s, we take a smarter, faster, more strategic approach.
🕒 What Is the 7-Day Heads-Up?
The Heads-Up period is our exclusive, off-market preview — a 7-day window where your home is shown only to serious, registered buyers before it ever appears on Rightmove or Zoopla.
No online listing. No competition.
Just quiet, controlled exposure to buyers who are ready to move — now.
💥 Why It Gets Results
We’re not just testing the market — we’re activating it.
✔️ Immediate interest from motivated buyers
✔️ Early offers without the noise of the open market
✔️ Less stress for sellers — fewer viewings, faster decisions
✔️ Greater control over who sees your home and when
✔️ No Rightmove footprint if the timing’s not quite right
In many cases, homes are snapped up during the Heads-Up window — before a single online click has even happened.
🎯 Why This Strategy Matters
The first 7 days of marketing can make or break your sale.
Launch too soon, and you risk attracting tyre-kickers.
Launch without momentum, and your home can go stale — fast.
The Heads-Up period lets us build quiet demand, create urgency, and test the waters — all before going live.
By the time your property hits the portals, it already has a waiting audience.
🔐 Who Gets the Heads-Up?
Only our pre-qualified buyers — the ones actively searching, financially prepared, and serious about moving. They’ve registered with us because they trust us to show them the best homes first.
And if one of them falls in love with yours?
You might not need to go live at all.
🚀 Ready to Launch the Smart Way?
If you’re thinking about selling, don’t leave your launch to luck.
Start with strategy. Start with momentum. Start with Nicholson’s.
📞 Call our Retford office on 01777 808777
📍 Or pop in for a no-obligation chat
🔗 Learn more: nicholsonsestateagents.co.uk
Nicholson’s. Where homes don’t just go live — they go in with impact.
