Maximising Returns Creatively

Agreeing on a sale at the best possible price relies on three key factors being right from the start: Price, Presentation and Market Exposure.

At Nicholsons, we have a specialist in-house media team, who carefully shoot and create the marketing material for your property, presenting your home in its best light from the start.

At Nicholsons, our extensive buyer database gives us a unique advantage in matching properties with the right buyers. Unlike competitors who rush to list properties on portals like Rightmove, we believe in taking the time to gather data and understand the market temperature before making a move. By testing prices and showcasing our statistics, we ensure that your property hits the market at the right price to generate the interest needed to agree a sale.

Navigating the journey from accepting an offer to completion presents another significant challenge, as nearly 40% of sales fall through nationally, resulting in considerable costs and stress for sellers. The average impact of a fall-through—including legal fees, surveys, searches, and removal deposits—exceeds £3,000 and can waste up to six months of time.

To mitigate this, Nicholsons have introduced SecureMove which cuts conveyancing times by up to 8 weeks and reduces the chance of a sale falling through dramatically.

At Nicholsons, we offer exclusive heads-up property alerts to ensure you never miss out on a home. By registering, you’ll be notified of new properties seven days before they hit major portals like Rightmove and Zoopla. This early access allows you to view and make offers before the wider market even sees the property, giving you a competitive edge. Whether you're a buyer or a tenant, this advantage helps you secure your ideal home faster. Plus, by introducing the most relevant audience to each property, we ensure the best possible outcome for our clients, maintaining higher prices and avoiding unnecessary competition. Don’t miss out—register today to get ahead of the market.

At Nicholsons, we have a specialist in-house media team, who carefully shoot and create the marketing material for all of our properties. Our team understand the importance of marketing your property right first time, as the initial marketing launch is paramount in maximising the number of buyer enquiries you receive.

We have therefore invested in latest technology from Sony, DJI, apple and Matterport, including Netflix-approved 4k cameras to create visually stunning videos, virtual tours and photos which put our client's properties in their best light, ensuring they receive the maximum level of interest when they hit the market.

Our marketing team make sure that our clients properties are seen by the largest possible audience on a local, national and international stage. We do this using multiple marketing channels including paid and organic advertisements across both social media and google. Using the most advanced piece of estate agency software in the world we are then able to identify potential buyers who are actively looking at your property, our sales team are then able to contact these active buyers to proactively arrange viewings. In a tough market, most agents are sitting around waiting for the phone to ring, whilst our team is speaking to the right people and selling houses.